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Tips
10 Free and Low Cost Tips for Marketing Your Business |
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- Start a Facebook fan page! They are very easy to set up and best of all free! Just start by having your friends and clients become fans and grow from there. It’s a simple way to get the word out about your business as well as giving customers updates. www.facebook.com
- Start a Twitter Page! Just like Facebook it’s easy and free but you can also use it for networking by following others in the industry and responding to their tweets. www.twitter.com
- Create a blog. Impress your clients with your know-how! Just a quick, short paragraph two times a week is more than enough to gain their trust.
- Design a witty, humorous saying and put it on a T-shirt, print several hundred and give them away. Get people to wear them. It’s walking advertising that is extremely inexpensive!
- Make sure you have a business card that stands out! Make it flashy and bright. It might be small and seem insignificant but people will take notice.
- Join a networking organization! Here in San Diego there are plenty of opportunities to meet with other businesses and form alliances. Check out organizations like 6 Degrees and San Diego Referrals, Inc. www.sd6degrees.com
- Create a YouTube account and use your camera or cell phone to shoot some video of an office tour, staff introductions, customer feedback, advice, or anything you want! Make it fun! Put links to your YouTube account and all your social media at the top of your website, newsletters and any other form of communication! www.youtube.com
- Show your client appreciation! Through a party of just send out a small gift. The extra effort will be noticed and encourage clients to mention your business to their friends.
- Find industry blogs where you can comment and/or submit a guest post. This is a great way to network as well as earn credibility for your business.
- Start a Linked In account and use it to start and moderate groups discussing topics pertaining to your industry. It will help you stay connected and updated while positioning you as an expert. www.linkedin.com
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