"Great minds think alike" may be a catchy phrase, but nothing could be further from the truth when it comes to conceptualizing a new plan for your business. Sharing ideas and concepts in every phase of decision making is far more powerful than holding tight to what you think is the best strategy.

You may be seen as a real creative guru if you were the one who inspired the tagline to accompany the name of your business. It may add feathers to your cap to be the one who singlehandedly conceptualized your own media campaign. And everyone may love you more if you came up with the web design for your company all on your own (maybe even with one hand tied behind your back).

Or not.

The best ideas usually come from a collaboration of efforts; from a "meeting of the minds," you might say. Think about how many times this has been proven true, perhaps when you may have come up with a fabulous concept, until you either gave it more thought, or ran it by someone else who okay, admit it had a far better idea.

At Alternative Strategies, weve designed a "Think Tank" approach to the creative and strategic process. We build organically upon the foundation laid by you, the client, nurturing ideas and expanding them into award-winning and profitable solutions. Our great minds' don't think alike, which is our key to reaping the best ideas from a lot of different approaches and solutions.

This is more than a typical brainstorming session, you can be sure, as members of the Think Tank start with a team of three representatives, one from each of our departments: advertising, public relations, and creative. The second part of the Think Tank process includes all members of the agency, from the quality relations manager up to the agency principal. Once the entire team agrees on the excellence of the creative product, then, it is presented to our clients for review.

When it comes to making smart business decisions that will bring you the most recognition and profit, put Alternative Strategies' Think Tank to work for you. Because, as they say (and you already know), theres power in numbers.

For more information about the Alternative Strategies' Think Tank process and how will elevate the success of your business, click here.