Featured Client Beneficial Article Tips The Flipside altstrategies.com    
  Beneficial Article
What to Consider In Your Business Plan
By Colette Mauzeralle Media Relations Coordinator
         
 
Every business has goals, and the path to reaching those goals is met through the creation of a business plan. Where does one start when coming up with a business plan for a new company? How can this plan be effectively utilized along the way? What if you already have a plan on hand, but aren’t sure about its credibility? Read on, as we provide you with the framework for creating and maintaining the most beneficial business plan for your growing company.

See The Future

Decide where you want your business to be in five years. The picture in your mind should guide the outline of your plan. Write down a list of components you are almost sure to need to encourage reaching your more immediate goals (but remember, nothing is guaranteed). This preliminary list should include only necessary components: those which are mandatory for your growth. Once this is done, add loftier ideas, including dreams you have for your business that may require additional funding or time. This will help to separate the necessary steps in your plan from optional steps that are a further reach.

Time It Out

A business plan is a great first step toward your business' future, but it won’t begin all on its own. Plans must be enacted. Make a timeline for the steps of your plan and use it as a check list. This will allow you to gauge progress and keep an accurate record of steps taken. Space steps out and make them happen. Putting pressure on your business plan—with actual dates next to each point—will help you to stay on track in reaching your goals. Record the dates in your calendar and, if you must, even highlight and circle these dates, if only to bring attention to the fact that few businesses succeed when not acting in a timely manner.

Plan Financially

The bottom line of a start-up business remains: funding is everything. This is why it is so important to ensure responsible use of funds when creating a business plan. No single step should consume all your cash. Instead, allocate funds so that each step is financially realistic. You may need to allow time between the expensive steps of your business plan, to keep finances balanced and minimize the scare of dwindling funds.

Time to Revise

If you already have a business plan, we congratulate you for being on the right track to bettering the future of your business. However, keep in mind that life (and the economy) can change at any moment, and thus, plans should be revised on a regular basis. Goals, new ideas, and changes in finances can easily alter a business, so your plan must keep up with current circumstances.

Make Additions

Here's a scenario: you reached the goal defined by your business plan, success is abundant, and business is booming! Take a good long moment to congratulate yourself, reward the office with cake and ice cream, and then...sit down and make additions. You've made it this far; it's time to raise your goals and turn it up a notch. At this point in your success, ideas are likely changing and evolving to form a never-ending future of growth. These goals should first be mapped out, then added into your amended plan.

Don’t Overdo it

Dreaming is great, but business plans needs to be realistic. Every point should be clear and measurable. Tiptoeing on the verge of “micro-managing” (although positive sometimes), business plans should be as concise as is possible. The clarity of your future goals and how to reach them will only help you to achieve.

Considering these preliminary points when writing or revising a business plan will help give way to a realistic route for your company. Envision the future, plot it on a timeline, and pay close attention to financial components. Be ready to revise and make additions, and avoid putting a cap on company growth. Be concise and focused, and in time, your business plan will guide your company toward its greatest potential.