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The Value of Video  
         
 
With the internet at our fingertips, most people don’t have the desire or time to read long articles. Blogs and bullet points make it easier, but the best way to deliver a concise message is through video. Whether it’s a video to use on a website, on Facebook, within a blog, or on You Tube, the video can be creative, can convey information, and can also provide stimulating visuals. Making a video can be easy and inexpensive, but if the home video style isn’t what you’re looking for, then there are plenty of producers out there who would love to put a short video clip together for you. For example, a lot of cooking websites use videos to demonstrate the details of recipes, making it easy for the viewer to see exactly what their dish is supposed to look like. Many companies take advantage of videos by using them on their websites to display products, services, or locations. Facebookers love videos because they allow users to intimately view the on goings of their friends. Pictures may speak louder than words, but videos take pictures to a whole new level of learning. Training videos are the easiest way to integrate new workers into the operating systems of a company. You Tube speaks for itself about the growing popularity of videos, demonstrating the evolving forms of entertainment. The more pizzazz and attention grabbers a company can have, the easier it will be for them to gather more followers. People like watching videos, so maybe jumping on the bandwagon isn’t a bad idea.

 


William Lopez, Principal


Ashley Ebert, Client Relationship Manager




Erin Goss, Media Relations Manager